THE LAST MILE IN THE CUSTOMER JOURNEY ©
CLOSER™ is a cloud-based software platform that helps retailers boost their competitive street-fighting capabilities and enrich loyalty programs via beacon-delivered proximity marketing and geofencing strategies.
It’s more than just an app…
CLOSER™ enhances existing beacon and geofence technologies through a uniquely developed algorithm and upgraded software solutions that goes beyond what you usually find in the market today.
CLOSER™ PROVIDES
• Cloud-based campaign centre
• Geo-fencing set-up and management
• Beacon selection and on-site installation interface
• Data capture, processing and analytics
• Customized dashboard for reporting
• Simple to use and intuitive interface
• Create Big Data analytics
• Easy to install API for IT departments
• **Non-invasive integration with native apps to enable beacon campaigns
• **Non-app options for companies currently without an application
CLOSER™ is an end-to-end campaign centre that lets retailers test, adapt and rollout proximity engagement solutions across their enterprise.
As with any new technology, interest, opt-in and conversion are highest while the experience is still unique, before fatigue sets in...
• A survey of shoppers in North America who have received a beacon-triggered message over the past three months also found that 73% believe that beacon-triggered content and offers increase their likelihood of making a purchase.¹
1. http://www.nfcworld.com/2014/11/27/332956/swirl-reports-positive-consumer-feedback-store-beacon-offers/
Please contact BALDGORILLA for more information. Information can be found on http://www.Baldgorilla.com
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