BBC America is an American digital cable and satellite television network that is jointly owned by BBC Studios and AMC Networks. BBC America operates as a commercial-supported channel and accepts traditional advertising.
It is also funded by cable and satellite TV subscription fees. BBC America was launched on March 29, 1998, presenting a mixture of comedy, drama and lifestyle programs from BBC Television and other British television broadcasters including ITV and Channel 4. In the channel's early days, it focused on repeats of popular lifestyle shows such as Changing Rooms and Ground Force.
BBC America's head of television programming later stated that it was important for the channel to establish a niche since non-UK viewers found the lifestyle shows appealing. Most of the newer programs appeared as part of BBC America's evening schedule.
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